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Posts tagged ‘rules’

28
May
The Golden Rules of Social Media

10 Golden Rules of Social Media

After my recent post on The Rules of Twitter, I have decided to search the net for some useful rules or guidelines to live by in the social media ring. The Golden Rule term can be defined as, “an ethical code that states one has a right to just treatment, and a responsibility to ensure justice for others”.

The more and more our lives become entangled in the web, the more we need to show constraint and compassion for the flow of content and ideas. Read more »

27
May
fight_club_soap

The Rules of Twitter

A very popular social media trend right now is to discuss in length all about  the growing pains of everyday problems users are facing with Facebook on the Twitter platform. This thought process confuses me. Lets pretend for a moment I own a Ford truck and I am having mechanical problems. If I wanted to find advice or help on the web about my truck, I would look in a Ford truck forum group. It would just be silly for me to post my problems in a GM truck forum. So with this mind-set I have adapted the Fight Club Rules to fit my personal pet peeve. Read more »

26
May
tamper_caps

Adult Proof Packaging

There is not one person I know who hates opening consumer packaging more than my fiancée – and I hear about it. “What the F! Why won’t this thing…? Seriously, who designed this? AHHH! Can you open this for me?”  Then I get the look, like I am the one who made it that hard to open. I always say that it wasn’t me who designed it. I wouldn’t have made it that difficult to open.

But, the truth is, I would – and I have.

Read more »

5
May
Hyperactivitypography from A to Z

The confusions of Typography

I have recently stumbled upon this great book from a recent post by my friend Meagan. It made me start thinking about how typography has become a very confusing subject for designers the last couple of years. So many fonts, so little time. Here is a great book by Studio 3 that breaks down typography letter by letter in a fun way. Read more »

2
Sep

Good, Fast and Cheap

In the Printing World, you can have your products good, fast and cheap.

Just not all three at once.

The general rule in the printing industry is that you can choose two of the three. Good and Fast? No problem. But it will not be cheap. Why you ask? If you have a need for 1,000 business cards by the end of the business day, and your files are completely wrong, you’re missing fonts, and your bleed is not set up correctly, well, we have to fix all of that, usually at the expense of jobs that did come in correctly, and on time. We have to stop everything we are doing in that given department and get your prints out perfectly, and on time. And you will pay…usually with a deposit down plus a reasonable rush fee. If a printing company is willing to do this without a rush fee, you either have sensitive information on the owner, or you are sleeping with them (or both). Either way, good and fast is expensive, and you can avoid the extra cost by going with option #2 cheap and fast.

Cheap and fast will, at times, yield unpredictable results. That grey was supposed to actually be gray and not green? Too bad. You set your files up in RGB workspace, get over it. You wanted it cheap, remember? And fast. We don’t have time to proof your card, you needed it yesterday. Transparency issue? Not my problem. Typically, printers will catch such mistakes, just because we take pride in what we do. If you look bad, so do we…But there are times when a customer wants to haggle on the price and also wants his/her/its prints in an hour. Some problems can’t be resolved in that time, we have to have time to run the prints and do post bindery, which would include cutting and boxing in this case. You can’t break the laws of physics, stop time, or make the printer run any faster by whipping it. So don’t be surprised by odd results if you go with this option. But, you can always have your last option, #3 cheap and good.

Read more »